Booking Marketplaces & New Clients Software

How Much Do Booksy, StyleSeat, Fresha and Mindbody Charge for New Clients?

Booksy Boost charges a one-time 30% of a new client's first visit, up to $100. StyleSeat's optional New Client Connection takes 30%, up to $50. Mindbody charges 20% of an app client's first purchase, up to $30. Fresha charges a one-time 50% commission on brand-new marketplace clients. Return visits carry no such fee.

Updated November 16, 2026 · Vendor pages; see each tool's sources

Marketplace apps put your profile in front of people searching for a stylist nearby. That visibility has a price: a one-time cut of the first booking from each new client the app sends. It can be worth it for a new chair, but the fee comes off your first, often discounted, appointment.

Quick Shortlist

Compare 5 Products

Booking Marketplaces & New Clients software compared
ToolLowest Published PricePricing ModelFree OptionBuilt For
BooksyFrom $29.99 / month + $20 per extra userSubscriptionFree trialBeauty
FreshaPrice not verifiedSubscriptionFree trialBeauty
MindbodyFrom $79 / monthSubscriptionNone statedBeauty
StyleSeatFrom $35 / monthSubscriptionFree trialBeauty
VagaroFrom $30 / month (one location)SubscriptionFree trialBeauty

Listed alphabetically, not ranked. Compare these side by side.

Booksy

Online Booking & Scheduling

Booking app for barbers and beauty pros with one plan, a consumer marketplace and integrated card readers.

From $29.99 / month + $20 per extra userFree trialBuilt for beauty

Fresha

Online Booking & Scheduling

Booking, payments and team software for beauty and wellness, tied to a large consumer marketplace that charges a one-time fee for each brand-new client it sends.

Price not verifiedFree trialBuilt for beauty

Mindbody

Online Booking & Scheduling

Business software for fitness, wellness and beauty, including spas and salons, with a branded app and an AI front desk.

From $79 / monthNone statedBuilt for beauty

StyleSeat

Online Booking & Scheduling

Booking and marketplace app for independent stylists and beauty pros, with one plan and optional new-client fees.

From $35 / monthFree trialBuilt for beauty

Vagaro

Online Booking & Scheduling

All-in-one booking, payments and marketing software for salons, spas and barbers, with a consumer marketplace and a long list of paid add-ons.

From $30 / month (one location)Free trialBuilt for beauty

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What to Look For

  • The exact new-client fee and any cap
  • Whether the fee is optional
  • What counts as a "new" client
  • Fees on your existing clients (should be none)

Risks to Check

  • A 20% to 50% cut of a first visit can wipe out its profit
  • Clients you bring yourself must not be charged as new
  • Your profile and reviews live on someone else's platform

Questions to Ask a Vendor

Read next: Marketplace New-Client Fees for Salons, Explained

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Facts read from vendor pages, last checked November 16, 2026. Prices change: confirm on the vendor's site. How we get our data