Vagaro vs Fresha
What Is the Difference Between Vagaro and Fresha?
Both pair salon software with a consumer marketplace. Vagaro publishes a US monthly price; Fresha charges per bookable team member and a one-time 50% commission on brand-new marketplace clients. Only Vagaro shows a price we could verify (from $30 / month (one location)). Vagaro: free trial. Fresha: free trial.
| Compare | Vagaro | Fresha |
|---|---|---|
| Lowest Price | From $30 / month (one location) | Price not verified |
| Price Detail | The page showed $30.00 a month with a $23.99 rate for the first 6 months. Multiple-location prices were not shown. Most marketing, forms, payroll and website features are paid add-ons. | Fresha charges per bookable team member. The pricing page showed prices in another currency for our location, not US dollars, so we show no US price. Team and Enterprise plans are custom rates. |
| Model | Subscription | Subscription |
| Free Option | Free trial. 30-day free trial with every feature except email marketing, text marketing and the branded app. | Free trial. 7-day free trial; the FAQ says teams can try it with no credit card. |
| Built For | Beauty | Beauty |
| Good Fit For | Solo pros and booth renters, Salons and spas, Multi-location groups | Solo pros and booth renters, Salons and spas, Multi-location groups |
Vagaro
All-in-one booking, payments and marketing software for salons, spas and barbers, with a consumer marketplace and a long list of paid add-ons.
Stated Features
- Calendar, online booking (Vagaro, Instagram, Facebook, Apple Maps) and waitlist
- Memberships, packages, gift certificates and loyalty
- Inventory tracking and invoices
- Forms and SOAP notes (custom SOAP notes need the Forms add-on)
- 1,000 free marketing emails a month
- "Fill My Books" AI marketing (fees apply)
- Listing on the Vagaro Marketplace
Integrations
QuickBooks ($10/mo), Xero ($30/mo), Power BI, Tableau, Salesforce, HubSpot and others via Data Lake ($40/mo)
Watch for: If you stop using Vagaro Merchant Services within 12 months, the page lists a $150 early cancellation fee. Schedulicity now redirects to Vagaro.
Full DetailsFresha
Booking, payments and team software for beauty and wellness, tied to a large consumer marketplace that charges a one-time fee for each brand-new client it sends.
Stated Features
- Calendar, waitlists, group bookings and processing times
- Point of sale, gift cards, packages and memberships
- Consultation forms and patch tests
- Retail, inventory and an online product store
- Sales commissions, wages, pay runs and timesheets (Team plan)
- AI Concierge add-on that answers calls and messages
- Free Facebook and Instagram bookings
Integrations
Xero (paid add-on), Google Analytics, Meta Pixel
Watch for: New clients found through the Fresha marketplace cost a one-time 50% commission. Returning clients carry no fee.
Full DetailsHow to Decide
We do not pick a winner, because we have not tested these products hands-on. Try both on the same real task and compare the time and fixes needed. Ask each vendor for the full first-year cost. More options: Online Booking & Scheduling, POS & Payments, Marketing & Client Retention, Booking Marketplaces & New Clients, Staff, Commissions & Payroll, Inventory & Color Tracking, AI Receptionist & AI Tools.
Sources, read November 16, 2026: www.vagaro.com/pro/pricing · www.fresha.com/pricing